“We are pleased to have Unacademy on board as the ‘Official Partner’ of the Indian Premier League 2020 to 2022,” IPL chairman Brijesh Patel mentioned in a launch.
“IPL is the most watched cricket league in India and as a homegrown Indian edutech company we believe that Unacademy can create a huge positive impact on the aspirations of the audience watching, especially the millions of Indian youth who are seeking inspiration in their careers.”
Commenting on the affiliation, Karan Shroff, VP – Marketing, Unacademy, mentioned: “We are delighted to develop into the Official Partner of IPL. Unacademy is a high-intensity model that has disrupted the training and studying market with improvements and damaged geographical boundaries for Learners and Educators.
“With this partnership, we’ll double-down on our efforts to make Unacademy the largest model within the consumer-internet area in India. We thank the BCCI and IPL for the chance and look ahead to an extended and fruitful partnership.”
The BCCI had earlier introduced fantasy gaming platform Dream11 as this yr’s IPL title sponsor, changing Chinese cell phone firm Vivo. Dream11 had pipped academic know-how corporations Unacademy and BYJUs to win the rights for a interval of 4 months and 13 days with a bid of Rs 222 crore.
Get breaking information alerts.
You have already subscribed